Goal Orientation: The Most Overlooked Success Driver

As companies big and small exhaust endless resources in efforts to empower their team’s performance, we find it staggering that so many tend to overlook a simple, time-proven technique: goal orientation.

Goal orientation is based on the idea that you play harder when you have an endgame in mind at every point in time. The struggle with providing members the tools and they need to succeed is that they usually don’t view themselves as part of the bigger picture.

This is particularly true in the life insurance industry, where the ultimate goal can fall into the shadow of the daily grind, and where the general agent can easily find a disconnect between the agency and its road-bound agents.

Gocus.com was developed for goal orientation first and foremost. By deploying this cutting-edge platform across your team, the year, month, week and day are broken down into bite-sized tasks that lead up to short- and long-term goals. This helps keep everyone’s focus on the playing field, making bigger projects – and successes – more attainable than ever.